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Ten+ years in the engine room.

Kristijan Crnac
not the most recent photo, I know

I’m Kristijan — a solution architect who came up through the code. Developer, team lead, expert lead, now architecting a multi-market commerce platform. When production breaks at 2 a.m., I’m the first voice on the bridge call.

Kristijan Crnac
not the most recent photo, I know

Why independent

I chose the technical track over people management when the choice was offered, because that’s where I’m useful. Working directly is the same decision made again — no account layer, no hand-off, the architect you talk to is the one doing the work.

  • Took a shared component library from an internal experiment to the default starting point for every new brand rollout.
  • Cut brand onboarding from months to weeks by making configuration, not forking, the way to differentiate.
  • Ran the hiring and onboarding for the team — four developers, all still on the platform.
  • Replaced a single big-bang release train with independent per-brand deploys, ending a freeze that had held for months.
  • Split architecture decisions from delivery pressure by writing them down — short ADRs the client still uses.
  • Handled the escalation path with stakeholders directly, so the teams could stay on the work.
2023–24MACH Expert Lead — composable storefront POCArchitected and mostly built it solo: Contentful, commercetools, Next.js, AKS — deployable in 15 minutes via Terraform.
  • Inherited a handover mid-collapse — mapped the real system, cut the unknowns, and had delivery predictable within a quarter.
  • Designed the BFF layer that keeps 30+ market frontends off the service internals.
  • My discovery documents became the template the client now asks other vendors to match.
WHAT I WORK WITH
  • .NET
  • C#
  • TypeScript
  • React
  • Next.js
  • Micro-frontends
  • GraphQL
  • Sitecore
  • commercetools
  • SAP Commerce
  • Azure / AKS
  • Terraform
  • Contentful
  • Adyen
WHAT PEOPLE SAY

Words from the people I worked with.

Everything he delivers is of very high quality, and his ability to combine strategic architectural thinking with pragmatic execution makes him an exceptionally strong Solution Architect.
PRODUCT MANAGERClient side, 2026
His ability to lead discoveries at a very high level of quality and detail creates clarity for stakeholders and significantly improves the efficiency of the development process.
PRODUCT MANAGERClient side, 2026
His architectural vision and systematic approach shaped many of the project’s key features, while his detailed technical discoveries became a reliable foundation for both development and QA teams.
FRONTEND LEADLarge-scale commerce programme
Leadership stands out as your key strength — you naturally guide and empower others, clearly communicate expectations, and inspire the team to perform at its best.
DEVELOPEREnterprise engagement
Helping all the way whenever and wherever we need your support — technical input, direction and leadership in production-critical situations. Your findings filled the gaps where the team had limited knowledge.
TEAM LEADEnterprise engagement
Your constructive thinking and growth mindset clearly reflect your eagerness to build a solid career path. You demonstrate strong collaboration and problem-solving skills.
DELIVERY LEADEnterprise engagement

BOOKING Q3 2026 — TWO SLOTS LEFT

Let's build
something solid.

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